Content SOP Knowledge Base
BMM + voice + content flywheel — 48 topics. Agent API at /api/topics
AI Stop Words, Banned Phrases & Natural Transitions
Complete list of AI stop words and banned phrases to avoid in all content, paired with natural transition alternatives organized by function: previewing, contrast, cause/effect, summarizing.
Article Outranker: PAS + Gap Mapping to Beat Competitor Pages
Systematic method for outranking a specific competitor page. Extracts competitor content structure, scores weaknesses across 5 dimensions, builds a gap map, and applies PAS intro framework. Includes outrank checklist for pre-publish verification.
Article Pipeline: 4-Step Research-First Workflow
Four-step article creation pipeline that mandates research before writing: SERP analysis, social research (Reddit/YouTube), article planning, and section-by-section writing. Prevents generic AI-trap content.
Bio and Description Writer: NAP Extraction + Company Bio
Two deliverables from a client URL: (1) NAP extraction (Name, Address, Phone) for citation consistency, (2) Company bio under 500 characters for GMB, Yelp, and directory profiles. Covers long-form about bio (250-500 words) and short-form directory description (150 chars).
Blog Headline Generator: 34 Variations Across 17 Styles
Generates 34 headline variations across 17 proven styles for any topic or keyword. Covers how-to, numbered list, question, comparison, negative, urgency, and curiosity formats. Includes CTR optimization rules and title tag length constraints.
Cold Email Outreach: B2B Scripts for SEO Agencies
B2B cold email scripts for SEO agencies targeting local service businesses. Covers the lead-seller positioning (I have leads in your niche) vs agency pitch, subject line formulas, 3-email sequence structure, and objection handling. Tested against 4,793 lead database.
Content Alignment Audit: Cross-Platform Coherence Check
7-step audit process to cross-reference all scheduled content for a period and flag misalignment before it goes live. Includes alignment scoring, approval gate, and rewrite protocol.
Content Distribution Engine: 3-Phase Repurposing System
3-phase content distribution system: Phase 1 extracts core assets from flagship content, Phase 2 repurposes to 10 platform-specific formats, Phase 3 generates geo-unique variants for multi-location coverage. One piece of content becomes 30+ assets.
Content Flywheel: Feedback to Fresh Ideas
Three-command content flywheel system that converts customer feedback into non-repeating content ideas using persistent tracking: /analyze (themes), /flywheel (generate ideas), /track (manage history).
Content Formatter: Raw Text to Structured Document
Converts raw unstructured text into a properly formatted document with heading hierarchy, lists, tables, and callouts. Used when raw content exists but lacks structure for web publishing or SOP documentation.
Content Gap Analysis: Find What Competitors Rank For That You Don't
Competitor content gap analysis that identifies topics and keywords competitors rank for that your site doesn't. Covers the 3-competitor extraction method, gap prioritization matrix, and content calendar output. Turns competitive gaps into a 90-day content plan.
Content Humanizer: 7 Principles + Scoring
Seven editing principles to make AI-generated content sound human: specificity, personality injection, corporate-speak removal, sentence variation, conversational devices, and actionable lists. Includes composite scoring formula.
Content Refiner: Merge SEO Recommendations Into Existing Content
4-step workflow for merging SEO recommendations into existing page content without losing the existing voice or structure. Used when an SEO audit or keyword report needs to be applied to live pages.
Content Rewrite: 4 Scope Levels from Light Edit to Full Overhaul
Four-level rewrite scope framework: Light (meta + inline), Moderate (section expansion + structure), Major (full structural rebuild with same keywords), Overhaul (new strategy, new keyword target, complete rewrite). Includes scope decision matrix and deliverable spec per level.
Content Strategy Framework: Searchable + Shareable
Complete content strategy framework covering business context gathering, searchable vs shareable content, local SEO requirements, content pillars, topic cluster prioritization scoring, and PAA research integration.
Content Variation Engine: Multi-Location Uniqueness via Jaccard Scoring
System for generating unique content variations across multiple locations or verticals without duplicate content penalties. Uses Jaccard similarity scoring (target 0.75-0.85) to measure uniqueness. Covers the 7 variation axes and rewrite protocol.
Copywriting Page Structure: Conversion-First Section Framework
Conversion-first page copywriting framework covering the 8-section standard structure (hero, problem, solution, proof, features, objections, CTA, urgency), copy formulas (AIDA, PAS, BAB), and rules for CTA placement and microcopy.
Creative FAQ: Buyer Journey-Ordered FAQ Pairs
15-20 FAQ pairs ordered by buyer journey stage (awareness → consideration → decision → retention). Each entry uses real search data and external links. Targets PAA boxes while guiding the reader toward conversion.
CRO FAQ Generator: Conversion-Optimized FAQ by Buyer Stage
Generates conversion-rate-optimized FAQ sections grouped by buyer journey stage. Each FAQ entry includes a direct answer, one supporting detail, an internal link, and a soft CTA. Outputs JSON-LD schema for all entries.
E-E-A-T Content Standards & Quality Checklist
Google E-E-A-T framework applied to content creation: experience, expertise, authoritativeness, and trust signals with a complete pre-publication quality checklist and YMYL guidelines.
Email Sequence Design: Types, Structure & Copy
Complete email sequence playbook covering 4 sequence types (welcome, lead nurture, re-engagement, onboarding), email copy guidelines, length by type, and CTA rules.
FAQ & Schema Generation System
System for generating SEO-optimized FAQ sections from PAA questions, with schema.org FAQ markup, answer formatting rules for featured snippets, and creative PAA-to-FAQ transformation techniques.
Featured Snippet Specialist: Zero-Position Content Engineering
Engineers content specifically to win featured snippets (position zero). Covers the four snippet types (paragraph, list, table, accordion), optimal answer length (40-60 words), and structure rules for each type.
Find Topics to Write: Research, PAA Mining, Clustering, and Gap Analysis
4-step topic discovery system: search trend research, PAA mining, topic clustering, and gap analysis. Outputs a prioritized topic list with article title suggestions, content type, and keyword target. Used to fill a content calendar from scratch.
Full Website Writer: End-to-End Site Content Pipeline
Complete content pipeline for writing an entire website from scratch: Discovery brief, sitemap, page-by-page copy (homepage, service pages, about, contact, FAQ), and final audit. Covers conversion-first copywriting for local service businesses.
Google Quality Guidelines Evaluator: Content Self-Assessment
Content self-assessment framework based on Google's Quality Evaluator Guidelines. Scores content across 5 dimensions (purpose, YMYL risk, E-E-A-T, main content quality, reputation). Returns a quality tier (Highest/High/Medium/Low/Lowest) with specific improvement actions.
Headline Formulas for Conversion Copy
Complete library of proven headline formulas organized by intent: outcome-focused, problem-focused, audience-focused, differentiation-focused, and proof-focused patterns.
Keyword Content Planner: Seed to Intent-Classified Content Plan
Full keyword-to-content plan pipeline: seed keyword expansion to clustered super-categories, long-tail generation, search intent classification, and click-optimized title and meta creation. Output is a ready-to-execute content calendar with intent labels.
Landing Page Section Structure & Templates
Complete section library for landing pages: core sections (hero, proof, pain, solution, CTA), supporting sections (testimonials, comparison, FAQ), and four page structure templates.
PAA Content System: Research to Blog Post
Complete PAA-to-content pipeline: prioritization matrix, question clustering strategy, blog post structure optimized for featured snippets, and multi-channel distribution.
PAA Content Writer: 4 Articles Per URL for Topical Authority
Builds topical authority around a target URL by producing 4 SEO articles targeting PAA clusters. Standard mode targets general topical depth. GEO mode generates city-specific variants. Each article targets distinct PAA cluster with internal links back to the parent URL.
PAA Researcher: Quick Extract vs Deep Cluster
Two modes for PAA research: Quick Mode returns a flat list of 10-15 PAA questions for immediate use. Deep Mode returns 30-50 questions clustered into content groups with suggested article titles, search intent, and priority scores.
Page FAQ Generator: 5+ Schema-Ready FAQs for Specific Pages
Generates 5 or more schema-ready FAQ entries tailored to a specific page URL and its primary keyword. FAQs target PAA questions for that exact keyword, include page-specific context, and ship with JSON-LD markup ready to paste.
PR Plan: Monthly 4-PR Campaign with 3-Link Architecture
Monthly PR campaign system using 4 press releases per month with a 3-link architecture (GMB profile + service page + previous PR). Covers 4 modes: plan, write, chain, and multi-location. Uses Press Advantage for distribution.
Press Release Writing System
Press release structure, format rules, and distribution strategy for local businesses and agencies. Covers inverted pyramid structure, AP style requirements, wire distribution, and local SEO link-building applications.
Semantic Revenue Analyzer: Content-to-Conversion Audit
Revenue-optimized semantic analysis of existing content. Scores pages across E-E-A-T, topical depth, conversion signals, and semantic keyword coverage. Returns ranked fix list with estimated revenue impact per change.
SEO Article Writer: 5 Writing Modes
Consolidated SEO article writing system with 5 execution modes: Standard (keyword-targeted), Research (SERP-first with competitor gap), Brand-Integrated (from client URL + keyword), Rewrite (uniqueness/burstiness/perplexity axes), and Editorial (E-E-A-T + AIDA/PAS frameworks).
Snippet-FAQ-GMB Pipeline: 3-Deliverable Content System
3-deliverable pipeline from a single keyword: (1) featured snippet framework targeting position zero, (2) 3 PAA answer variations at different word counts, (3) 7-day GMB post calendar. Used for comprehensive local SEO content coverage.
Social Media from Page: 5-Day Facebook Content from URL
Generates 5 days of Facebook-optimized posts from a single client page URL. Extracts key content from the page, applies Facebook voice rules (no hook, short paragraphs, no em dashes, inline emojis), and produces ready-to-schedule posts with natural CTAs.
Social Media Strategist: Product Launch and Crisis Response
Two strategic modes: Mode 1 builds a product launch campaign across pre-launch, launch, and post-launch phases. Mode 2 builds a crisis response plan covering immediate response, reputation management, and recovery content.
Social Post Generator: Multi-Platform Native Content
Generates platform-native social posts for TikTok, Facebook, X/Twitter, Instagram, and YouTube from a single source topic. Includes 5-day content plan output. Each platform gets format-specific copy, not repurposed text.
Social Post System: Platform-Native Content
Platform-specific posting rules and formats for Facebook, LinkedIn, and X/Twitter including Facebook voice rules (no hook, short paragraphs, no em dashes, inline emojis), LinkedIn professional standards, and X thread structure.
Tone Library: Pre-Built Voice Profiles
Three pre-built voice profiles (Backlinko, Tech Gadget, Newscaster) with Feel/Attitude/Engagement/Complexity scores and sentence construction rules. Load a profile before writing to match the target tone.
TonePrint: Voice Analysis & Rewriting System
Two-mode voice system: ANALYZE (builds a 4-axis TonePrint from any writing sample) and REWRITE (applies a TonePrint to new content). Includes scoring axes, built-in profiles, and ECC voice schema.
Topic Cluster Mapping: Pillar and Cluster Strategy from Site URL Structure
Builds a topic cluster strategy from a site's URL structure and target keywords. Defines pillar pages, supporting cluster pages, and the internal link architecture. Output is a complete content map with page types, target keywords, and linking diagram.
Tweet Generator: 7 Tweets from 20 Proven Templates
Generates 7 high-engagement tweets from 20 proven templates. Starts with audience analysis to select the right templates, then produces ready-to-post tweets. Covers hooks, threads starters, contrarian takes, and engagement drivers.
Video Script and Ad Structure: Scene-by-Scene with B-Roll and Hooks
Scriptwriting framework for video ads and YouTube content. Covers scene-by-scene structure with dialogue, B-roll direction, and camera notes. Includes YouTube hook formulas and the 30-second ad format. Used when delivering scripts to Spielberg for video production.
X Organic Distribution Engine: 40 Posts/Day Acquisition Channel
Zero-cost X/Twitter acquisition system using 40 posts per day within the algorithmic window. Covers the 20-28 second product demo format, reply strategy, content batching, and engagement time optimization for building audience without paid ads.